Bence Badinszky and Boti Varsányi in the Make It Easy! office in Budapest
Bence and Boti in our Budapest office
Our story

Shopify-focused app builders from Hungary.

Easy by design. Our mission is to simplify everyday commerce for Shopify merchants worldwide with easy-by-design Shopify apps.

Founded in 2023 by Bence Badinszky, our company has been built from the very beginning together with Boti Varsányi. Bence is the founder and CEO, leading partnerships and marketing, while Boti is a key business partner and Head of Product, leading product development.

Our headquarters and development center are located in Budapest, Hungary.

  • Bence BadinszkyFounder & CEO
  • Boti VarsányiHead of Product
Timeline

How we got here.

  1. First day of Make It Easy! at Bence’s apartment

    Bence and Boti start working together in Budapest.

    • Budapest

  2. iDoklad goes live

    Our first app, iDoklad | Integration, launches on the Shopify App Store.

    • Prague

  3. First review

    The first merchant review arrives, on iDoklad.

  4. Slovakia and Poland

    SuperFaktúra and Fakturownia integrations go live.

    • Bratislava
    • Warsaw

  5. Germany and Austria

    FastBill | Integration goes live.

    • Berlin
    • Vienna

  6. Romania

    SmartBill | Integration goes live.

    • Bucharest

  7. inFakt

    A second integration for Polish merchants.

    • Warsaw

  8. Spain, Italy and France

    Holded, Fatture in Cloud and Pennylane are on the way, with Oblio for Romania.

    • Madrid
    • Rome
    • Paris

Simple apps, real people behind them.

See our apps Contact us
We are a Shopify Partner